IEC-M4: Advocacy, Communication & Social Mobilization (ACSM)

Target Audience

• State ACSM/ IEC Officer

• IEC-CH13: Concepts in ACSM

  • What is A in ACSM
  • What is C in ACSM
  • What is SM in ACSM

• IEC-CH14: Guidelines & protocols for ACSM Activities

  • Organising Community meetings
  • Peer group interventions
  • ACSM activities in schools
  • Community mobilization strategies-Tribal areas
  • Community mobilization strategies-Rural areas
  • Community mobilization strategies-Urban areas
  • IEC material for general public
  • IEC Strategies for Government & Private Medical Practitioners
  • IEC strategies for CHVs